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THE GOAL
Mac Davis has over 15 years of experience installing hardwood floors on Nantucket. The company opened a showroom on Nantucket Island & wanted to spread the word

THE AUDIENCE
Construction companies, interior designers, property managers & homeowners.

THE FOCUS
We worked closely with business owner Mac while crafting out the concept. After much discussion, we learned how experienced he was in his field & learned that entertaining starts from the ground up. We wanted the video to evoke emotion so people could relate & understand. We did this through questioning Mac about his own experience purchasing floors.

Ready To Get Started?
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